

ABOUT PUPPANOME
A different way to think about dog walking.
Puppanome was created around a simple idea:
Dogs benefit from having a consistent routine they can learn, practise and grow within.
The Calm Dog Walking Club brings that idea to life through a twice-weekly structured walking routine, designed around practical skills, real-world environments and ongoing progression.
It's not a one-off walk.
It's not a short-term programme.
It's a club dogs continue to grow within.
WHY PUPPANOME EXISTS
Everyday life is full of things for dogs to navigate.
People. Other dogs. Traffic. Noise. Open spaces. New places. Unexpected distractions.
We believe dogs benefit from having opportunities to experience these things regularly, within a structure they understand.
That's why Puppanome was created around routine, repetition and real-world experience.
Rather than treating every walk as a separate event, we give dogs a consistent framework they can become familiar with and continue developing within.
THE IDEA BEHIND THE CLUB
We don't believe a dog's development has to stop once they have learned a few basic skills.
Skills need opportunities to be practised. They need to be maintained. And they need to work outside of controlled situations.
That's why the Calm Dog Walking Club is built as an ongoing service.
Dogs attend twice each week, follow a consistent routine and continue developing their skills as their experiences expand.
The routine stays familiar.
The skills keep developing.
The environments keep expanding.
MORE THAN A WALK
A traditional dog walk can be as simple as taking a dog from A to B.
We wanted to create something with more structure behind it.
Every club session follows an internal six-section framework, with specific practical skills intentionally incorporated throughout the routine.
Skills rotate between sessions, giving dogs repeated opportunities to practise different abilities while maintaining the ones they've already developed.
The aim isn't to make every walk different. It's to give dogs a structure they can learn while allowing the world around them to keep changing.
REAL-WORLD EXPERIENCE MATTERS
Dogs don't live in training environments.
They live in the real world.
That's why the club takes dogs into the environments where practical walking skills actually matter.
Their local area provides familiar experiences.
As their skills develop, new environments introduce new challenges and opportunities to apply those skills.
Eventually, highly skilled Explorer Rank dogs can take part in extended experiences further afield.
We want dogs to become capable in the world they actually live in.


A JOURNEY, NOT A FINISH LINE
The Calm Dog Walking Club isn't built around a graduation date.
Dogs don't complete their membership and move on.
They continue attending to maintain and strengthen their skills while progressing through the club.
FOUNDATION → PACK → EXPLORER
Foundation gives dogs their starting structure.
Pack gives them the opportunity to continue the routine alongside a consistent group.
Explorer Rank opens the door to additional experiences and new environments.
One membership. One journey.

WHAT WE'RE BUILDING
Puppanome is here to support dogs as more than a local service.
We're building it into something more structured.
A recognisable walking system that gives dogs a consistent experience wherever their journey takes them.
A club with its own routine, progression and standards.
A service where owners can feel confident that their dog's time outside is purposeful, structured and thoughtfully managed.
And, ultimately, a model that can grow beyond a single walking route or a single group of dogs.
The vision is simple:
To create a walking club that dogs can genuinely grow within.
FOR DOGS. FOR OWNERS. FOR REAL LIFE.
We want dogs to have regular opportunities to practise the skills that help them navigate everyday environments.
We want owners to have a service they can rely on without having to organise every walk themselves.
And we want the experience to feel consistent, purposeful and enjoyable for everyone involved.
That's what Puppanome is here for.
